What does a digital marketer do? Digital marketers are in charge of driving brand awareness and lead generation through all the digital channels — both free and paid — that are at a company’s disposal. These channels include social media, the company’s own website, search engine rankings, email, display advertising, Read more…
Inbound Marketing vs. Digital Marketing: Which Is It? On the surface, the two seem similar: Both occur primarily online, and both focus on creating digital content for people to consume. So what’s the difference? The term “digital marketing” doesn’t differentiate between push and pull marketing tactics (or what we might Read more…
What is the role of digital marketing to a company? Unlike most offline marketing efforts, digital marketing allows marketers to see accurate results in real time. If you’ve ever put an advert in a newspaper, you’ll know how difficult it is to estimate how many people actually flipped to that Read more…
Flutter Flutter is an open-source UI software development kit created by Google. It is used to develop applications for Android, iOS, Linux, Mac, Windows, Google Fuchsia and the web from a single codebase. The first version of Flutter was known as codename “Sky” and ran on the Android operating system. It was unveiled at the 2015 Dart developer summit, with the stated intent of being able to render consistently Read more…
E Commerce E-commerce (electronic commerce) is the activity of electronically buying or selling of products on online services or over the Internet. Electronic commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. E-commerce is in turn driven by the technological advances of the semiconductor industry, Read more…
Social Media Social media are interactive computer-mediated technologies that facilitate the creation or sharing of information, ideas, career interests and other forms of expression via virtual communities and networks. The variety of stand-alone and built-in social media services currently available introduces challenges of definition; however, there are some common features: Social media are interactive Web Read more…
Java programming language was developed by Sun Microsystem in 1995. Sun Microsystem was later acquired by Oracle in 2010 thus now Oracle owns Java. During these past more than 24 years of its journey Java has emerged as the foundation of most of the networked applications today and it has Read more…
Releasing an app on both App Store and Google Play is every business’s desire. But the trick is, before shipping a mobile application to the market, you have to choose a technology stack. Is it going to be React Native or Flutter? Do you know which one is worth your money, time, and Read more…
For web developers who want to program more efficiently in JavaScript, the choice of front-end technologies to learn often comes down to Angular vs. React. These in-demand tools — Angular, a TypeScript framework which is a superset of JavaScript and React.js, a JavaScript library — can help developers and technology teams take Read more…
