SEO Journal

What actually is SEO? SEO stands for Search Engine Optimization, which is simply the process of attempting to improve a web page’s search engine rankings. Google and other search engines prioritize content that it sees as interesting, high-quality, and relevant – displaying such content higher up on search rankings. What Read more…

Content Marketing

Content marketing is a type of digital marketing that focuses on creating and distributing content for a target audience. The content aims at being valuable, relevant, and (ideally) consistent. Its ultimate goal is to drive a profitable customer action. Content marketing attracts prospects and transforms prospects into customers by creating Read more…