Whichever social media platforms your brand uses as part of its social media strategy, knowing how to use hashtags will help boost your brand’s social media engagement. But if you’re sticking with #ThrowbackThursday posts on Twitter, unsure of how else to use hashtags, stay right here. Your brand can do a lot Read more…
What is off-page SEO? “Off-page SEO” (also called “off-site SEO”) refers to actions taken outside of your own website to impact your rankings within search engine results pages (SERPs). Optimizing for off-site ranking factors involves improving search engine and user perception of a site’s popularity, relevance, trustworthiness, and authority. This is accomplished by Read more…
Content marketing strategy focuses on the planning, creation, delivery, and governance of content. Content not only includes the words on the page but also the images and multimedia that are used. How to create Content Marketing Strategy 1. Set SMART goals. The first part of your content marketing strategy is Read more…
What is Content marketing Content marketing shares informative content that is relevant, interesting, and useful to your target audience. There are four forms of content: Written word Audio Video Images We mainly talk about writing, audio, and video . The most important thing to remember is that it’s your job Read more…
How content marketing impacts brand awareness? Strong content allows you to show your customers who your company is and what your brand represents.Brand awareness isn’t just whether your audience knows the name of your brand, but it’s how well they understand the qualities that make your brand unique. In order Read more…
Social media marketing tips : Create a specific strategy for each social media platform The same way you prepare other aspects of your marketing plan, you need to have a specific and intentional plan for each platform you use. Each platform has nuances and best practices for generating engagement. Your brand Read more…
What is Social Media Marketing? Social media marketing is the action of creating content to promote your business and products on various social media platforms such as Facebook, Instagram, and Twitter. Your unique content should be tailored to the specific platform it’s being shared on to help you boost conversions Read more…
What is email marketing Email marketing is the act of sending a commercial message, typically to a group of people, using email and It is a form of direct marketing to promote your business’s products or services. It can help make your customers aware of your latest items or offers. It can Read more…
Instagram marketing Instagram marketing is the way that brands use to connect with their target audiences and market their offerings. Recently, it’s gained popularity as an exciting method for brands to show off their cultures, recruit new employees, engage with customers, and show off products in a new light. Tips Read more…