Digital Marketing is using digital channels such as websites and social media as tools for marketing communication, where as, Traditional Marketing on the other hand involves traditional channels, like billboards and print media. The main difference between digital and traditional marketing is the medium through which an audience encounters a Read more…
What is Digital Marketing? Digital Marketing is the act of promoting and selling products and services by leveraging online marketing tactics such as social media marketing, search marketing, and email marketing. Digital marketing puts you in those same channels, so your best prospects can see you, learn more about you, Read more…
Content marketing A kind of advertising that includes the creation and sharing of online material, (for example, recordings, websites, and web-based life posts) that doesn’t expressly advance a brand yet is planned to invigorate enthusiasm for its items or administrations. Why Content Marketing Is Important. With regards to online business Read more…
Ever thought that when we used to write applications or letters back at school time, we always were worried about the content or matter to write, whether it will be sufficient to get a positive response or will it create a negative image in the reader’s mind. Well, yes content Read more…
5 actionable strategies for social media branding 1. Cover your basics We won’t go into the minute details of a basic branding, but what you do want to make sure is that you have is a consistent logo, color palette, bio, boilerplate and handle. Some companies like to change logo styling Read more…
5 Types of Social Media Posts to Engage Your Followers 1. Competitions People are competitive by nature, which makes competitions and sweepstakes great for engagement. Like & Share competitions are an effective way to encourage your followers to share your content. You can even encourage followers to create their own Read more…
8 Surprising Social Media Marketing Facts 1. Of all adults with Internet access, 71% use social media Almost three-quarters of adults with Internet access also have at least one social media account, and 52% of online adults use two or more.This means that not only do your current and potential Read more…
12 Things to Consider Before Starting a Social Media Marketing Campaign 1. Define Goals Why are you running this campaign? What do you hope to accomplish? Do you need more traffic to your purchase page? Are you looking for increased e-commerce sales? Define goals around specific actions: “I want people Read more…
Digital marketing is the use of the Internet, mobile devices, social media, search engines, and other channels to reach consumers. Some marketing experts consider digital marketing to be an entirely new endeavor that requires a new way of approaching customers and new ways of understanding how customers behave compared to Read more…