An effective digital strategy will help you take the right decisions to make a company successful online. As we all are aware of this pandemic situation which is affecting everyone’s business but a good strategy process model will provide a framework that gives a logical sequence to follow to ensure Read more…
What is digital marketing? Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers. What is the role of digital marketing to a company? Read more…
Digital Marketing is using digital channels such as websites and social media as tools for marketing communication, where as, Traditional Marketing on the other hand involves traditional channels, like billboards and print media. The main difference between digital and traditional marketing is the medium through which an audience encounters a Read more…
What is Digital Marketing? Digital Marketing is the act of promoting and selling products and services by leveraging online marketing tactics such as social media marketing, search marketing, and email marketing. Digital marketing puts you in those same channels, so your best prospects can see you, learn more about you, Read more…
Digital marketing is the use of the Internet, mobile devices, social media, search engines, and other channels to reach consumers. Some marketing experts consider digital marketing to be an entirely new endeavor that requires a new way of approaching customers and new ways of understanding how customers behave compared to Read more…
Email newsletters are the most common type of emails in email marketing. As the name suggests, they often contain news and updates, aiming to keep the audience engaged. At the same time, they are designed to gently push users towards the conversion. Email newsletters are an email communication sent out Read more…
Digital marketing targets a specific segment of the customer base and is interactive. Digital marketing is on the rise and includes search result ads, email ads, and promoted tweets – anything that incorporates marketing with customer feedback or a two-way interaction between the company and customer. Internet marketing differs from Read more…
Digital Marketing? Digital marketing is an all-encompassing term that consists of digital channels, such as content marketing, SEO, email marketing, social media marketing, mobile marketing and so on, to create elaborate strategies to reach and connect with prospects and customers. An average user consumes content via the television, computer, tablet, Read more…