12 Things to Consider Before Starting a Social Media Marketing Campaign 1. Define Goals Why are you running this campaign? What do you hope to accomplish? Do you need more traffic to your purchase page? Are you looking for increased e-commerce sales? Define goals around specific actions: “I want people Read more…
The Beginner’s Guide to YouTube Marketing:- In order to do this, you need to understand how YouTube marketing is different than other social channels and how to use that to your advantage. This guide is beginner friendly because it can help you build your YouTube channel from the ground up, Read more…
On-page SEO refers to any optimization that you control and include on your website. With on-page optimizations, you aim to make your website more usable and valuable to users to improve your rankings or visibility in search results on search engines. On-page SEO leads to higher search rankings, increased traffic Read more…
SEO which stands for Search Engine Optimization is one of a celebrity term often heard when talked about Digital Marketing. But, the point comes on how to apply it practically on websites since it is not a toggle button. Let’s jump into what, why, and how of SEO. So, what Read more…
Search engine optimization Search engine optimization (SEO) refers to methods used to increase traffic to a website by increasing its search engine page rank. SEO often involves improving the quality of the content, ensuring that it is rich in relevant keywords and organizing it by using subheads, bullet points, and Read more…