Guerrilla Marketing is an advertising strategy that focuses on low-cost unconventional marketing tactics that yield maximum results. The term guerrilla marketing was inspired by guerrilla warfare which is a form of irregular warfare and relates to the small tactic strategies used by armed civilians. Guerrilla marketing is said to make a far more valuable impression Read more…
First and foremost, we all should make up our minds and digest the fact that “Data is the new Crude Oil“. Organizations commonly believe that keeping sensitive data secure from hackers means they’re automatically compliant with data privacy regulations. This is not the case. Data Security and data privacy are often Read more…
Latest News 6th Aug 2020: Bharti Airtel partners with Amazon to grow cloud business Whenever a person, either thinking of starting a business or expanding a business which has a good involvement of technology in it, a situation comes when a question arises that what amount is to be invested, Read more…
We have often heard about a Central Server or computer or node connected to the internet and storing information online, but, what if I say, a Decentralized system or setup connected to the internet and storing the information online. And the Decentralized setup which I talked about above is what Read more…
We should definitely appreciate the choice that we are able to filter and choose the target audience as per our business requirement or else digital marketing would more or less be same as the traditional marketing. Digital Ads are not like the magazine or regular-TV ads, instead, they have a Read more…
SEM(Search Engine Marketing) is an equally famous term as SEO(Search Engine Optimization). Both of these comes under the umbrella of Digital Marketing. Well, the thing which differentiates amongst them is the kind of approach, SEO is an organic approach while SEM is an inorganic approach. Now the question comes what Read more…
Ever thought that when we used to write applications or letters back at school time, we always were worried about the content or matter to write, whether it will be sufficient to get a positive response or will it create a negative image in the reader’s mind. Well, yes content Read more…
Well, TRUST towards any brand or company is what anybody would want and which results in the LOYALTY of the customer. Now that, not every brand or company has a physical presence and it is possible that they operate online only. Reviews & Ratings are the factors that help any customer to Read more…
Progressive Web Application term might seem new for many of us but the concept behind it is the one that had come to your mind anytime behind. Well, till now we very frequently use the “Mobile Applications” downloading from the app store of a certain OS of our device, then Read more…
