SOCIAL MEDIA MARKETING is a form of Internet marketing that promotes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social network to help a company increase brand exposure and broaden customer reach. It refers to both Read more…
How to Create a Social Media Marketing Strategy. The key ingredient for doing social media marketing well is having a strategy. Without a strategy, you might be posting on social media platforms for the sake of posting. Without understanding what your goals are, who your target audience is, and what they Read more…
Web optimization is an abbreviation that represents site design improvement, which is the way toward upgrading our site to get natural, or un-paid, traffic from the internet searcher results page. As such, SEO importance includes rolling out specific improvements to our web architecture and substance that make our webpage increasingly Read more…
Digital Marketing? Digital marketing is an all-encompassing term that consists of digital channels, such as content marketing, SEO, email marketing, social media marketing, mobile marketing and so on, to create elaborate strategies to reach and connect with prospects and customers. An average user consumes content via the television, computer, tablet, Read more…
Social Media is one of the most important and powerful tool of marketing in today’s era. Social Media Marketing(SMM) is very important part of digital marketing. It is the marketing which is done through social media platforms, to connect with the audience to build your brand name, increase sales, and Read more…
If your target audience was your crush, her father would be trends, her brother is client expectations and you are the crying Peter Parker. If a Millennial is the distracted guy, content is what they are looking at, while traditional advertising is the angry girlfriend. It is significant to understand Read more…
Social Media Marketing Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you’re not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you’re Read more…
Email marketing is a highly effective digital marketing strategy of sending emails to prospects and customers. Effective marketing emails convert prospects into customers and turn one-time buyers into loyal, raving fans.  Types of Email Marketing  Welcome emails Email Newsletters Dedicated Emails Lead Nurturing Emails Sponsorship Emails Transactional Emails Re-Engagement Read more…
WHAT IS SMM ? Small businesses that are considering online marketing strategies will find this booklet useful. This booklet focuses on using social media marketing techniques to advertise your business. You may want to read this booklet in conjunction with other booklets in this series that profile other online marketing Read more…
