The differences between digital advertising and digital marketing: 1. Digital advertising is a subset of digital marketing: The definitions and types of digital advertising/marketing make one thing clear: digital advertising is a subset of digital marketing. It’s just one aspect of it. When you want to market in a digital Read more…
Pay-Per-Click Advertising Pay-per-click marketing can be a powerful tool in your promotional arsenal. If your goals are to grow your online visibility, drive traffic, generate leads, and increase sales, pay-per-click (PPC) can help you accomplish all of those things. But before you can reap these benefits, you need to have Read more…
What is Mobile SEO? Mobile SEO is the practice of optimizing your website for smart phones and tablets users. In other words, mobile optimization includes making your site accessible to search engine spiders. Why is Mobile SEO important? The number of mobile searches is exploding. According to a research, 58% Read more…
Search Engine Optimization is the process of making web pages easier for search engine indexing software, known as “crawlers,” to find, scan, and index your site. In today’s Digital Marketing era, especially in this covid-19 pandemic situation, every business or brand is trying to generate more traffic on their website. Read more…
How to Find Royalty and Copyright free images A picture is worth a thousand words. This is why all the web-developers and bloggers use images to grab attention of their readers. In this article i will provide you a list of sources from where you can find these images. Pixabay Read more…
The Three Type Of SEO There are three types of SEO you need for a well-rounded organic search strategy: on-page SEO, technical SEO, and off-page SEO. By breaking down your strategy and thinking about SEO as these three categories, it will be much easier to organize and execute your optimization Read more…
Social media is important to the success of the digital marketing strategy of any company. In spite of this, the brands of all sizes and kinds aren’t using this tool to its full potential. Even if the number of likes, follows, and shares is still essential, the brand’s credibility is Read more…
SEO(Search engine optimization) is the process of optimizing your website for the purpose of getting free traffic from search engines. An optimized website is more easily understood by Search engine crawlers. This increases the chances of ranking higher in SERPS(Search Engine Results Page). There are two types of SEO Activity On Read more…
SEO which stands for Search Engine Optimization is one of a celebrity term often heard when talked about Digital Marketing. But, the point comes on how to apply it practically on websites since it is not a toggle button. Let’s jump into what, why, and how of SEO. So, what Read more…