What is email marketing Email marketing is the act of sending a commercial message, typically to a group of people, using email and It is a form of direct marketing to promote your business’s products or services. It can help make your customers aware of your latest items or offers. It can Read more…
Instagram marketing Instagram marketing is the way that brands use to connect with their target audiences and market their offerings. Recently, it’s gained popularity as an exciting method for brands to show off their cultures, recruit new employees, engage with customers, and show off products in a new light. Tips Read more…
Backlinks The SEO industry changes at such an extreme pace that every year marketers evolve their strategies and shift their focus. Obtaining backlinks — whether across authoritative sites or in web directories — remains just as crucial of a strategy as it’s always been. If you are involved in search Read more…
EDGE COMPUTING Using technology innovations, industrial companies are beginning to drive new levels of performance and productivity. And while cloud computing is a major enabler of industrial transformation, edge computing is rapidly becoming a key part of the Industrial Internet of Things (IIoT) equation to accelerate digital transformation. Edge computing Read more…
What is Artificial Intelligence? Artificial Intelligence is a method in computer science where it is taught to understand and mimic human conversation and human behavior. Artificial Intelligence has produced a new intelligent machine which thinks, responds and performs tasks just like humans based on the data fed. AI can perform Read more…
CONTENT WRITING Content writing is the process of planning, writing and editing web content, typically for digital marketing purposes. It can include writing blog posts and articles, as well as content for specific platforms, such as tweet storms on Twitter or text posts on Reddit. Creating an outline is a Read more…
Since its launch in 2010, Instagram has taken the world by storm. It seems like everyone — and their dog — is on the platform. You may have also noticed the increase in brands who’ve developed a presence on the platform. But is Instagram worth their time, and should your Read more…
Pay-Per-Click Advertising Pay-per-click marketing can be a powerful tool in your promotional arsenal. If your goals are to grow your online visibility, drive traffic, generate leads, and increase sales, pay-per-click (PPC) can help you accomplish all of those things. But before you can reap these benefits, you need to have Read more…
Digital Marketing is using digital channels such as websites and social media as tools for marketing communication, where as, Traditional Marketing on the other hand involves traditional channels, like billboards and print media. The main difference between digital and traditional marketing is the medium through which an audience encounters a Read more…
