What is influencer marketing? Influencer marketing is a type of marketing that focuses on using key leaders to drive your brand’s message to the larger market. Rather than marketing directly to a large group of consumers, you instead inspire / hire/pay influencers to get out the word for you. Influencer…

Social Media Marketing   Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you’re not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you’re…

WHAT IS SOCIAL MEDIA MARKETING ? Social Media Marketing Made Simple: A Step-by-Step Guide I don’t think I need to tell you how big social media is. Social media is the fastest growing trend in the history of the world. This sector has grown faster than the Internet itself. Social media…

Email marketing is a highly effective digital marketing strategy of sending emails to prospects and customers. Effective marketing emails convert prospects into customers and turn one-time buyers into loyal, raving fans.    Types of Email Marketing   Welcome emails Email Newsletters Dedicated Emails Lead Nurturing Emails Sponsorship Emails Transactional Emails Re-Engagement…

What is Social Media Marketing? Social media marketing is the act of creating content to promote your business and products on various social media platforms such as Facebook, Instagram, and Twitter. Your unique content should be tailored to the specific platform it’s being shared on to help you boost conversions…

Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. This involves publishing great content on your social media profiles, listening to and engaging your followers, analyzing your results, and running social media advertisements. The…

There are list of different types of SEO audit tools available you need to check which one suits you the best: SEOptimer: SEOptimer is an audit data that is available in multiple languages and covers everything from on-page SEO factors to usability and accessibility. It prides itself on speed (being…

Now days, every organization wants to promote their business on digital platform via social media, site, etc. They want to promote their business on national and international level. But they think that, it is difficult and costly in terms of money and time. To solve this problem, digital marketing is…

Web  development Web development is the building and maintenance of websites; it’s the work that happens behind the scenes to make a website look great, work fast and perform well with a seamless user experience. Web developers, or ‘devs’, do this by using a variety of coding languages. The languages…

WHAT IS SMM ? Small businesses that are considering online marketing strategies will find this booklet useful. This booklet focuses on using social media marketing techniques to advertise your business. You may want to read this booklet in conjunction with other booklets in this series that profile other online marketing…

Type of Email marketing – marketing through Event Invitation There’s no better way to reach an audience and increase attendees than through email marketing. An event invitation email is a campaign designed to increase awareness of your event and encourage people to attend.   Invitations have been used in society…

SEO stands for Search engine optimization. It is a set of rules for optimizing your website so that it can achieve higher rankings in search engines’ organic results. It is a great way to increase the quality of a web site by making it user-friendly, faster, and easier to navigate.…